Recent News

Brand Ambassador - Jesi Stracham

We never expect life’s tragic events to happen to us, until they do. On January 18th, 2015 my life changed in a way I never expected. It was a beautiful 60 degrees in Charlotte, North Carolina, a perfect day to go on a motorcycle ride. I jumped on the back of the R1, as I had so many times before and we set out for our ride. During the ride, we came to a stop at a traffic light. Once the light changed, we continued on our way, quickly gaining speed; it was then that I saw the SUV going for the U-turn. I began hitting the driver of the bike, screaming, but he did not stop - I closed my eyes and tucked into the driver’s back. The last thing I heard was metal crunching before everything went black.